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Enjoy eCommerce Success When You Integrate Your IBM i with Adobe Commerce (Magento)

 

An Adobe Commerce - IBM i B2C Integration Success Story

 

 

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IBM i SMKW Integration (1)

Technologies

IBM i
Magento Commerce, part of Adobe Commerce Cloud

The Client

This client is a retailer of items and tools for the outdoorsman. Their massive retail store serves over 1.2 million customers per year and is a destination store for hunters, collectors, and knife enthusiasts. They also reach customers through monthly paper catalogs and their eCommerce site.

When the client wanted to update their eCommerce presence, they partnered with Briteskies to implement Magento Enterprise and complete a Magento and IBM i integration.

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The Goals

  • Increase eCommerce presence 
  • Improve SEO and interactive marketing
  • Add advanced shopping features  
  • Increase internal control and ability to manage the website without relying on external help  
  • Increase up-sell and cross-sell capabilities  
  • Allow data to flow between IBM i and the website

Key Results

75% increase
in transactions

70% increase
in revenue

65% increase in
unique purchasers

Project Highlights

The Challenge

This client had an established eCommerce site that was not performing as well as they needed it to. The existing site was implemented at the forefront of the eCommerce era and ran natively on IBM i, directly accessing data on the IBM i platform. This legacy site was very limited in functionality and did not provide basic shopping features. The client knew they needed to modernize their system to achieve this goal, so our team worked with them to design a Magento Commerce website that would integrate with their IBM i system.

The Solution

The client was concerned with the complexity of the integration, so working with a team like ours with proven success in Magento and
IBM i integrations was a must.

 

“Our primary issue when looking for a partner was making our site work with our backend ERP. We picked Briteskies because of an article on the site that highlighted the team’s knowledge of IBM i and eCommerce expertise.” 

eCommerce Site Manager

The Result

Since the client integrated the new commerce system implementation with the established, powerful IBM i, they were able to reap a host of benefits.

The result of the implementation and integration with IBM i is a modernized eCommerce site that lets users easily filter through the catalog while accessing the legacy ERP system.

The IBM WebSphere MQ is lightning fast and can provide both real-time and batch integration methods, and the RPG development team can support the site and related integration as well as learn new web-based technology giving them more control over their website. The client's new eCommerce site and IBM i integration is cutting down the competition. 

The Details - How We Did it

  • Integrated IBM i using a solid integration methodology with IBM i, IBM WebSphere MQ, and RPG/ XML processes as the three major components
  • Ensured all online orders can be processed by the RPG-based IBM i through a series of transactions between customer orders,  XML documents, WebSphere MQ, and IBM i systems 
  • Designed a custom website with branded sub-sites that allowed priority brands to feature their catalog while the customer knows that they are still shopping on the client's website
  • Updated current site coding to fix problems with PayPal and search capabilities
  • Created a unique and personalized approach to advertising and promotions to maximize conversions 

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